A challenging look at why the Malay community do not often come off well when they become involved in business. In 1971 the Government instituted its New Economic Policy, intended to address the low participation of the Malay community in business. Although the policy has seen a rise in Malay living standards, the author questions the policy's rationale as being out of tune with Malay values. New Paperback. Revised Reprint. Originally published in 1988 189 pages. Please see the scan of the contents page for further details.

Weight: 0.6 kg Post free within Malaysia